What are the attributes of affiliate marketing?

Some attributes of affiliate marketing are:

It defines required actions in campaigns so compensation occurs only after those actions are completed.
It maintains attribution records across sessions so delayed conversions are still credited properly.
It supports outreach through partner channels so customers are reached where they already search and browse.
It defines commission terms within programs so income expectations remain clear for affiliates.
It does not restrict content creation styles so marketers adapt messages to their platform type.