Some points on advantages of agricultural marketing are:
- Agricultural marketing lets farmers compare buyer bids across multiple platforms, ensuring they choose the highest-paying option.
- It uses export hubs and trade fairs to showcase local produce to global distributors and retailers.
- It connects farmers with real-time demand data so they can ship produce before it spoils.
- It uses digital marketplaces that display live crop rates, so farmers can see true market value before selling.
- It allows farmers to sign advance purchase agreements that guarantee fixed payments before harvest.
Also check out more advantages and disadvantages of agricultural marketing for more information.