Some attributes of marketing communication are:
- It aligns message timing with audience routines which enhances the responsiveness consumers show toward brand communication.
- It maintains consistent layout patterns within communications which improves the predictability audiences perceive in brand presentations.
- It applies coordinated sentence rhythms in messaging which improves the smoothness consumers experience when reading brand content.
- It applies brief proof elements across materials which enhances the soundness of consumers’ interpretations of brand explanations.
- It selects distinct layout frames for messaging which enhances the impression consumers hold of core brand visuals.
Also find out complete list of characteristics of marketing communication to get more details on it.