Some attributes of sales promotion are:
- It offers easy-redeem deals so consumers step into the purchase process the instant they notice the reduced effort involved.
- It applies a member-only reduction on slower-moving lines so consumers test the item to judge if it fits their regular needs.
- It includes test-size sachets in promotional kits so consumers judge whether the product suits their personal preferences.
- It attaches reward credits to app-exclusive deals so consumers confirm that choosing this brand offers more consistent benefits.
- It pairs multi-pack offers with shelf labels showing savings so consumers compare how much value each pack configuration delivers.
Check it out related article on characteristics of sales promotion to know more information related to it.