Some pros of marketing automation are:
- Marketing automation updates campaign steps automatically whenever new activity appears which keeps the workflow moving without slowdown.
- It skips unnecessary form entries whenever teams set up campaigns which keeps the task flow steady.
- It places every marketing option side by side so teams move from one task to the next without searching.
- Every campaign task moves under one steady pattern which helps steps line up the same way each time.
- It watches task progress during daily actions which helps routine steps finish without wrong moves.
Get a list of comprehensive advantages and disadvantages of marketing automation.