Some traits of brand loyalty are:
- It emphasises strong preference for the same brand so companies can secure dependable sales volume.
- It shows deep attachment from repeated experiences so companies can retain customers consistently.
- It reveals supportive brand perceptions so businesses can keep buyers returning.
- It demonstrates belief in brand reliability so companies can reduce purchase fluctuations.
- It indicates strong resistance to alternatives so businesses can avoid losing established customers.
Check it out full details on characteristics of brand loyalty to learn more about it.