Some points on customer relationship management are:
- It reveals buying patterns to help the business give support that builds deeper and steady relationships.
- It uses standard names and fields for customer entries to help teams locate the right information quickly and give accurate support.
- It sends helpful reminders about important actions to help the business stay present in the customer’s mind and increase trust.
- It uses fair and simple service policies to help the business make customers feel valued and continue buying over time.
- Untrained staff enter details incorrectly to make the business face disorganized records and slow customer handling.
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