The significance of customer satisfaction is as follows:
- Accessible customer support channels help customers maintain ongoing relationships with a company.
- Accurate product descriptions help customers make confident repeat buying decisions.
- Ongoing after-sales service contact maintains customer connection with the brand over time.
- Positive interactions during purchases increase preference for a familiar seller.
- Brands that consistently keep promises earn repeat support from existing customers.
- Customers who feel respected during interactions maintain ongoing brand commitment.
- Consistent value for money keeps customers loyal across multiple purchases.
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